Geumsan, Chungcheongnam-do · Food and wellness festival

Geumsan World K-Insam Festival

October 2–11, 2026

Dates
October 2–11, 2026
Hours
10 a.m.–9 p.m.
Admission
Free admission; program fees vary
Since
Held annually since 1981
Venue
Geumsan World Insam Expo Square
Address
30 Insamgwangjang-ro, Geumsan-eup, Geumsan-gun, Chungcheongnam-do
Fresh ginseng and festival displays in Geumsan
Photo: Korea Tourism Organization
AROUND THE FESTIVAL

Plan a few nearby stops

STAY NEARBY

Hotels near the festival

Geumsan-eup and the Insam Expo Square

Trip.comView stays
PLAN YOUR VISIT

Start with the hands-on programs

Pick an activity

Ginseng digging and wellness programs run on set schedules. Choose your priority before browsing the sales halls.

Come hungry

Food stalls use ginseng and medicinal herbs in dishes, drinks, and snacks. Check prices before ordering because vendors operate independently.

Shopping

Compare product type, origin, and weight across several sellers before buying fresh or processed ginseng.

ABOUT THE FESTIVAL

Korea’s best-known ginseng festival

At a glance

Geumsan has cultivated ginseng for centuries. Its annual festival combines farm visits, traditional rituals, wellness activities, food, and a large ginseng trade fair.

What to do

Visitors can dig ginseng, try red-ginseng foot baths, explore the international trade fair, and shop directly from local producers.

Before you go

Admission is free, but individual activities may charge a fee. Check the daily program before arriving if a specific experience matters to you.