Seoul and nationwide · Shopping and travel festival
Korea Grand Sale
December 23, 2026–February 13, 2027
- Dates
- December 23, 2026–February 13, 2027
- Eligibility
- International visitors
- Admission
- Free
- Offers
- Vary by participating business
- Venue
- Myeongdong Welcome Center and participating businesses nationwide
- Address
- 14 Myeongdong-gil, Jung-gu, Seoul
Plan a few nearby stops
Traditional marketSeoul · Every five daysDaerim MarketThis traditional market opens on dates ending in 5 and 0 each month.View market details Historic landmarkA short walk from Myeong-dongMyeongdong CathedralVisit the Gothic Revival cathedral and its quieter grounds between shopping stops.View details Traditional cultureFor a longer stop nearbyNamsangol Hanok VillageWalk through restored traditional houses and gardens at the foot of Namsan.View details Use the official offers as your starting point
Check eligibility
Korea Grand Sale benefits are designed for international visitors. Review each offer’s terms before booking or buying.
Build by neighborhood
Offers are available across Korea. Group participating businesses by neighborhood instead of crossing the city for a single discount.
Visit the welcome center
The Myeongdong Welcome Center provides traveler support and information about current promotions and programs.
Travel offers across Korea during the winter season
At a glance
Korea Grand Sale connects international visitors with shopping, travel, and cultural offers from December 23, 2026, through February 13, 2027.
What is included
Participating businesses cover airlines and transportation, shopping, hotels, food and beverages, beauty and wellness, experiences, and traveler services.
Before you go
Offers, eligibility rules, and operating hours vary by business. Confirm the current terms on the official English website before making plans.
