Sunchang, Jeonbuk-do · Food and culture festival

Sunchang Jangryu Festival

October 15–18, 2026

Dates
October 15–18, 2026
Hours
9 a.m.–9 p.m.
Festival entry
Free
Selected programs
Separate fees may apply
Venue
Sunchang Gochujang Village and Sunchang Fermentation Theme Park
Address
55 Jangnyu-ro, Sunchang-eup, Sunchang-gun, Jeonbuk-do
Traditional fermented-food displays at the Sunchang Jangryu Festival
Photo: Korea Tourism Organization
AROUND THE FESTIVAL

Plan a few nearby stops

STAY NEARBY

Hotels near the festival

Sunchang-eup and the Gochujang Village area

Trip.comView stays
PLAN YOUR VISIT

Taste first, then explore

Choose your activities

The program covers gochujang making, fermented foods, exhibitions, performances, and a royal tribute procession. Pick priorities before arriving.

Leave time to shop

Village artisans sell gochujang, doenjang, and other fermented products beyond the temporary festival stalls.

Plan the park separately

Gangcheonsan is outside the main festival zone. Visit it before the festival or reserve a separate half-day.

ABOUT THE FESTIVAL

Sunchang’s fermented-food tradition

At a glance

Sunchang Jangryu Festival celebrates gochujang, doenjang, and Korea’s broader jang culture with four days of food, demonstrations, activities, and performances.

What is jang?

Jang is the family of fermented pastes and sauces at the center of Korean cooking. Sunchang is especially known for gochujang made by local artisans.

Before you go

Festival entry is free, but selected food and activity programs charge separate fees. The main hours are 9 a.m. to 9 p.m.